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Strategic marketing decisions in global markets / by Doole, Isobel, Publication: London : Thomson Learning, 2005 . xxiv, 343 p. : 28 cm. Date:2005 Availability: Copies available: AUM Main Library (3),
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What is strategy, and does it matter? / by Whittington, Richard, Publication: London : Thomson Learning, 2001 . x, 151 p. : 24 cm. Date:2001 Availability: Copies available: AUM Main Library (3),
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